Category: Sourcing Story
April 19, 2016
It’s Live the Mission at Inspire Greatness Aveda Institute Denver and recently our sister locations in Phoenix, Tucson and Provo have also celebrated, in the spirit of Earth Month, the environmental leadership aspects of the Aveda mission. Say what? Basically, we are just taking a moment to truly live and inspire our Aveda mission. In Denver, we took a closer look at the world of plastic pollution, inspired by a recent video shared by the Plastic Pollution Coalition, and decided to join the cause.
In terms of plastic pollution awareness, Aveda isn’t a stranger to this cause. Aveda has never used plastic microbeads in its products – which became very popular in other brands and recently was declared by the UNEP as a pollutant. Aveda instead …
January 24, 2016
Aveda is rooted in the traditions of Ayurveda, an ancient healing system originating in India. Ayurveda has influenced all forms of modern and alternative medical and healing practices and involves the art of balancing mind, body and being. Fast-forward to today, Aveda’s products and services are inspired by the idea of it’s founder, Horst Rechelbacher, that beauty and wellness work well together. Horst’s vision is also rooted in the Ayurvedic tradition. Products should be healthy and made of pure ingredients rather than toxic petrochemicals and synthetics. Products can be a part of the wellness process.
Ayurveda focuses on balance of the three doshas: Vata (air/infinity energy), Pitta (fire/water energy) and Kapha (water/earth energy). Each of us has a blend of all three of the doshas …