February 15, 2018
February is the month of love for many people around the world, but at Aveda, love is a part of everyday life! Love is at the very core of what Aveda does. Aveda is about loving yourself, the people in the world, and the world itself. Aveda’s founder, Horst Rechelbacher, encapsulated this philosophy and created Aveda to spread his message of love and natural beauty to the world. Here’s a video about Horst Rechelbacher and his love for natural beauty:
Love Lights Up the Cells
Horst Rechelbacher lived his entire life with passion, enthusiasm, and love.
“When you do something out of pure love, you’re automatically successful.”
Maybe that success is because you made someone else happy, made the world a better place, or improved yourself by being a …
January 24, 2016
Aveda is rooted in the traditions of Ayurveda, an ancient healing system originating in India. Ayurveda has influenced all forms of modern and alternative medical and healing practices and involves the art of balancing mind, body and being. Fast-forward to today, Aveda’s products and services are inspired by the idea of it’s founder, Horst Rechelbacher, that beauty and wellness work well together. Horst’s vision is also rooted in the Ayurvedic tradition. Products should be healthy and made of pure ingredients rather than toxic petrochemicals and synthetics. Products can be a part of the wellness process.
Ayurveda focuses on balance of the three doshas: Vata (air/infinity energy), Pitta (fire/water energy) and Kapha (water/earth energy). Each of us has a blend of all three of the doshas …