January 24, 2016
Aveda is rooted in the traditions of Ayurveda, an ancient healing system originating in India. Ayurveda has influenced all forms of modern and alternative medical and healing practices and involves the art of balancing mind, body and being. Fast-forward to today, Aveda’s products and services are inspired by the idea of it’s founder, Horst Rechelbacher, that beauty and wellness work well together. Horst’s vision is also rooted in the Ayurvedic tradition. Products should be healthy and made of pure ingredients rather than toxic petrochemicals and synthetics. Products can be a part of the wellness process.
Ayurveda focuses on balance of the three doshas: Vata (air/infinity energy), Pitta (fire/water energy) and Kapha (water/earth energy). Each of us has a blend of all three of the doshas …