Alumni Spotlight Liz Farnsworth

27 Dec Alumni Spotlight: Liz Farnsworth

The success of our students and graduates is more important to us than anything else, so when we hear about amazing alumni and the incredible things they are up to, we like to brag about them. This month we had the opportunity to talk with Liz Farnsworth, a graduate from Inspire Greatness Aveda Institute in Provo, to hear about her story and journey so far. She’s an exuberant and talented cosmetologist that helped remind us what being a beauty professional is all about!

A Destiny in Beauty

Liz was acquainted with the beauty world from a young age. Her friend’s mother worked in an Aveda salon, so she was able to see first-hand what being a professional cosmetologist looked like. Liz was always fascinated by the many different services she watched, and couldn’t help but ask questions. Despite this keen interest from a young age, Liz felt pressure to attend a “real” school after graduating high school. She enrolled at Utah Valley University (UVU), but decided that wasn’t for her. Just after classes at UVU began, Liz visited the Inspire Greatness Aveda Institute in Provo for a service, and she fell in love immediately!

Liz loved the look and feel of the school from the moment she walked through the door. She liked how clean, modern, and professional the school felt, and she could tell that Inspire Greatness Aveda was where her “real” school would be. The director of admissions at the school worked with her to find financial aid options to make her beauty school dream come true, and it definitely came true!

Flexibility as a Cosmetologist

One of the things that Liz has enjoyed as a licensed cosmetologist is all of the freedom to perform different services day by day. She has the opportunity to perform any kind of service, ranging from your typical haircut to exciting hair coloring. Liz most enjoys taking care of a client from beginning to end, so being able to provide any service required has made it so she can work with someone from start to finish. Studying cosmetology has allowed Liz to be a more well-rounded and flexible beauty professional.

The Aveda Education

Graduating from beauty school is only the first step to becoming a completely-booked beauty professional. Networking, finding your first position, and building your book of business are the next steps to become a successful cosmetologist. Liz currently works as the Landis Lifestyle Salon in Salt Lake City. Landis is an Aveda salon, and as such has a high standard for the stylists it hires. The salon is prestigious and well-known in the area for the quality and standard of service. Were it not for Liz’s background with Aveda products through Inspire Greatness Aveda Institutes, she would have had a harder time securing the opening at Landis. Getting that Aveda education is a great way to set yourself apart from your competition!

Advice For Future Students

Choosing to enroll in beauty school can be daunting for many people, but there are many professionals who wish they had gotten started sooner. Liz advises anyone with a passion for beauty to take the plunge and get started on their education:

“If you want it, just do it. There’s a reason you’re thinking about beauty school and are passionate about beauty. If you’re meant to do it, you can change someone’s life, and you can change your own life along the way.“

Liz’s passion for beauty and energy for helping others is a great reminder of what it really means to be a cosmetologist. You can enjoy a career where you help other people feel and look like their best selves. Getting started can be intimidating, so Liz recommends getting in touch with the financial aid advisor at Inspire Greatness Aveda Institutes. They can help you find ways to fund your future in beauty!

Learn Cosmetology

Many cosmetologists today will tell you that they wish they had started their cosmetology career path sooner. Don’t be another one of those cosmetologists, learn more about the beauty programs at Aveda Inspire Greatness Institutes today! Our campuses in Provo, Phoenix, Tucson, and Denver offer a host of programs to choose from. Contact us to learn about the program you’re most interested in!

Read More

30 Oct 10 Common Myths About Beauty School

Everyone comes to beauty school with a different story, a different background, and a different perspective. Which also means that no two students ever come to beauty with exactly the same idea about what to expect. When you’ve been working with students as long as we have, though, you start to hear a lot of the same myths over and over. Since many of these myths made students feel nervous to pursue beauty, we wanted to clear up ten of the most common myths we’ve heard about beauty school!


This couldn’t be further from the truth! Beauty school is where you go to learn about cosmetology. Whether you’ve been playing with and styling hair for years or are a novice interested in mastering hair, cosmetology school can be right for you. No matter your starting skill level, everyone has the opportunity to learn new things in beauty school.


It is not uncommon to see young high school graduates making up the majority of beauty school students, but there are also many beauty professionals who have started their careers later in life. Some people even get a decade or two into their careers before deciding that they want to join the beauty industry. Just take a look at our director Anne’s beauty school journey. Beauty school is for people of all ages!


While it is true that cosmetology classes are often mostly full of women and barbering classes are often mostly full of men, it’s definitely not a rule. Regardless of what your gender is, you should absolutely choose the career you are interested in. Don’t let anyone dictate what type of career is right for you, there are many talented male cosmetologists and female barbers in the world!


There once was a time when you became a cosmetologist by getting a job at a salon and learning on the job. That was a long time ago. These days, though the laws regarding cosmetology licensure can vary between states, usually you need to get your cosmetology license to practice as a professional cosmetologist. Getting that license typically requires going to beauty school and passing a licensing exam. If you think about it, it makes sense that you would need to go to beauty school now, because cosmetology and skincare products are much more sophisticated and advanced than they once were. It takes dedicated learning to be able to use these products right, which is why attending beauty school is a must.


It’s common for people to think that all cosmetologists do is work behind the chair cutting hair after beauty school, but that’s not true at all! Many people do enjoy working behind the chair as a stylist or in the spa as an esthetician and they choose to stay there for their whole career. For those who want their careers to take them somewhere else, beauty school can still help. As a beauty school graduate, you could:

  • Work as a platform artist.
  • Develop new beauty products.
  • Represent a beauty brand.
  • Own or manage a salon.
  • Specialize in your favorite treatment or service.
  • So much more.

Your career as a beauty professional is what you make of it, so dream big and do what you are excited and passionate about!


Most accredited cosmetology schools teach similar topics that are required by the state for preparation for the licensing exam, but that’s where the similarities end. Each school can use different product partners, a unique culture, offer other additional training, certifications, and more. Inspire Greatness Aveda Institutes, for example, teach using the Aveda product line and being a part of the Aveda network can open opportunities a graduate from another school might not have. Be sure to tour the schools you are investigating to learn more about the culture and unique opportunities and courses from each.


Here is the truth: Cosmetology school is different than traditional schooling. Most traditional schooling is all classroom learning. Beauty school is fairly unique because students begin in a classroom setting and transition into a hands-on environment. Many students who struggled in high school actually find that the hands-on approach in beauty school speaks more to their learning style, which makes the learning process easier for them. What is important to remember is that you really do get out of it what you put into it. If you want the most out of cosmetology school, be open to learning and trying new things.


Cosmetology students come from many different backgrounds, and every school has different pricing, so “expensive” means different things for each student. This is why school accreditation is important. Accredited schools like ours can qualify for federal financial aid options for their students who qualify. That, and good schools generally have an admissions staff or advisor who can help make beauty school happen.


Similar to the myth about the limitation on career options, there are people who believe that beauty professionals don’t make much money. The truth is that cosmetologists have a great deal of freedom to control how much they earn. There are some people who want to become cosmetologists so they can work a few hours a week to help make ends meet, while others really hustle and spend most days working with clients from sun up until sun down. What you make is determined by how hard you’re willing to work and how well you can build your clients, as well as what you do with your education after beauty school. Attending different courses throughout beauty school will also open additional avenues of making money.


Beauty school is home to all kinds of thinkers and personality types! Cosmetology allows people to choose things they are good at and specialize in them, which means that if you are a creative, colorful, and artistic individual, you can specialize in hair color and spend your career working creatively. You can also spend your time doing updos, working on the runway, or specializing in vibrant colors and trending hairstyles. If you’re more logical and structured, you could specialize in something like eyelash extensions or classic haircuts where creativity doesn’t play as much of a role. Beauty school offers so much to students, so you can find something that resonates with who you are! Wondering if your personality is fit for cosmetology? Take our quiz to find out!


Don’t let anything hold you back, become the version of yourself you know you can be! Inspire Greatness Aveda Institutes offer programs in cosmetology, esthetics, and more to help you pursue your passions. Contact us today to learn more about how you can change your life.

Read More

19 Oct Aveda Services For College Students

Student life is notorious for the instant noodle dinners and all-night cram sessions. For many students, pinching pennies and scrounging savings is the only way of getting by. This can mean cutting back on shopping, eating out, or even beauty expenses. If this sounds like you, the student salon at Inspire Greatness Aveda Institutes is the ideal place for you to get the look you need at a price that doesn’t break the bank! We’ve compiled a few of the many benefits of getting your beauty services performed at a student salon while you are a college student yourself.

Look Great, Save Money

The most obvious benefit of having your hair cut and styled at a student salon is that you can save a sizeable amount of money without reducing the quality or frequency of your services. For example, a haircut and style service at the student salon only costs $15, but it can cost you upwards of $30 (or more) at a full service salon. Services like hair color cost even more, sometimes costing as much as three times as much compared to our student salon! Love the relaxing experience of a salon? No worries, the student salon is designed to feel just like a professional salon.

Same Products, Same Standards

One of the most distinct things about an Aveda school is the use of Aveda products. These products are popular throughout the world, and lead the world in innovation and world-mindedness. The Aveda products are designed to be high quality, crafted with naturally-derived ingredients for maximum effect and minimal global impact. Guests in our student salon receive treatments with these same products to help maintain the Aveda quality of service. Visiting the student salon is an ideal way to get the high product treatments you want at a substantial discount.

The Educational Process

Some people can feel anxious about allowing a cosmetology student cut, style, or color their hair. Guest satisfaction is the number one priority in our student salon, so we take every measure to make sure our students are equipped and prepared to wow their guests. All services in our salons and spas are provided under the direct supervision of a licensed cosmetologist, who will have to confirm their concept for your hair before they even begin. This also means students have access to a professional throughout your service, should they have any questions.. Additionally, our students must complete a minimum amount of program hours before they are permitted to perform services in the student salon. This helps us to make sure that every service is performed up to the Aveda standard!

If you are unsure about your first visit to our student salon, you can always request an appointment with one of our more experienced students.

Schedule Your Appointment Today

Inspire Greatness Aveda Institutes offer services from student salons at each of the schools in Phoenix, Tucson, Provo, and Denver. Contact the location most convenient for you to learn more about pricing and to schedule your appointment!

Are you interested in learning more about a career as a cosmetologist, esthetician, makeup artist, or nail technician? Contact us to learn more about the Inspire Greatness Aveda Institute and how an education in beauty can help you build your own career!

Read More

16 Aug Celebrating World Beard Day

World Beard Day is celebrated by bearded and non-bearded people all around the world on the first Saturday of September. This year it lands on September 1st, so we get to kick September off with a celebration of the timeless masculine masterpiece that is the beard. Beard styling has taken on new life in recent years, so we’ll take a look at some of the most impressive beards and styles we see out there today!

Boardroom Beards

Beards have always come in and out of style, but a place where beards are more accepted than anywhere else is in professional settings. The “Boardroom Beard” is the perfect showcase of immaculate grooming combined with sharp attire for the ultimate professional presence. It’s hard not to feel confident when you look fantastic from head to toe.

The Incredible Incredibeard

A post shared by incredibeard™ (@incredibeard) on

It would be wrong to talk about amazing beards and not mention Isaiah Webb, also known as the “Incredibeard!” Webb’s flair for the dramatic and creative beard design caught instant attention across the internet. Beyond being a zany beard artist, he also shows beard lifestyle and how to handle such an incredible amount of facial hair. His style may not be for everyone, but there’s no denying it, he definitely knows how to handle the beard!

Beard Oils

With the rise in popularity of essential oils, beard oils have become similarly prevalent among seasoned beard groomers. Beard oils can be the perfect finishing touch for beards of any length, providing nourishment and energizing aromas with each application. If your or someone you know has a beard and isn’t using beard oils, it’s an easy way to step up the beard game overnight!

Beards of the World

Aveda takes pride in being a global brand with roots all over the world. This means we come in contact with all kinds of styles and backgrounds, some of whom also have impressive beards! Especially in places like India, where Aveda was originally conceived, beards are often part of religious or spiritual practices and are much more than just a fashion statement. Regardless of where the beauty industry grows with beard trends or styles, the world will always be full of men wearing beards.

No-Shave November

If we have anything to thank for the modern beard, it would probably be No-Shave November. The organization started in 2009, but didn’t hit peak popularity until 2013 when it partnered with the American Cancer Society. To participate in No-Shave November, all you have to to is refrain from shaving for the month of November. The organization encourages participants to donate their monthly shaving expenses for cancer research. No-Shave November may be geared towards men and their beards, but women are encouraged to participate if they want an excuse to not shave their legs and donate to cancer research at the same time!

Learn Beards at Inspire Greatness Aveda

Barbering is an essential part of a good cosmetology education. For more information on how you can make hair styling and grooming into a career, visit our cosmetology program page. The Aveda education is designed to teach you all things hair, as well as how to have a positive impact on the world around you. Contact us at our Provo, Denver, Phoenix, or Tucson locations to learn more about how you can change your life!

Read More
aveda product flat lay

30 May Is Your Personality Fit for Cosmetology? Take Our Quiz!

Have you ever thought of pursuing a career in cosmetology? It can be a fun an exciting career for those who are artistic, outgoing, and passionate. Take our quiz to find out if your personality is the right fit!

Is cosmetology in your future? Now that you know if you’re a good fit, contact one of our four locations to find out more information about our cosmetology program! If you were a better fit for esthetics, click here to learn more about our esthiology programs!

Love Cosmetology? Read These⬇️

“Common Questions From Parents About Beauty School”
“From GED to Cosmetology School”
“The How and Why of Becoming a Beauty School Student”
“Why Do People Love Cosmetology?”

Read More

11 Dec 5 Reasons Cosmetologists Wear Black Uniforms

Dress codes and uniforms are a common part of salon and beauty school life, and you may have even noticed that most of the stylists wear black. Have you ever wondered why that is? Aside from being the most stylish color of all, a black apron or uniform gives cosmetologists a secret edge that most people aren’t aware of. Here are the five main reasons cosmetologists wear black uniforms:

1. Black is Always in Style

When it comes to wearing a uniform color that always works, black is the way to go. Black is always in style, it goes with most other colors and accessories, and it is flattering to most body shapes, skin types, and hair colors. Black is also a more professional color, which is helpful for providing a professional atmosphere for clients. Black is the superior color for looking your best on the job.

2. Black Helps Stylists See Color

The bright lights and varied decor in a hair salon can make it hard for a stylist to see the “true color” of the client’s hair. Ever wondered why hair stylists stand behind you after your hair is finished? It’s so that they can see how the finished result looks in front of a neutral background. If the cosmetologist was wearing something that was colorful, it could distort how the real color of the client’s hair looks. Black is a convenient and consistent way of accurately evaluating how hair looks!

3. Black Makes Hair Easy to See

Hair can be finicky to cut and style because there are thousands of hairs that can have a mind of their own. The black uniform is a great backdrop to help solitary hairs pop out for the stylist to easily see, and this works with most hair colors. Black hair does blend in with the uniform in most cases, but the hair pops out against almost any other background. This means the stylist can use their uniform as much or little as they like to give the contrast they need to see how the hairstyle is coming along.

4. Black Stays Stain-Free

Hairstylists, especially ones that specialize in hair color, spend a lot of time around products that have the potential of staining clothing. A black uniform is much harder to visibly stain, meaning that even if a color explosion happens on the job, a stylist can look professional throughout the day. Could you imagine trying to keep a white uniform clean as a professional hair colorist? It would be an absolute nightmare!

5. Black Has The Most Options

When it comes to shopping for black clothing, there’s no shortage of shapes, sizes, and styles. Most uniforms require that a cosmetologist simply wear black with the salon apron over top, which means that stylists have plenty of room to express themselves and their individual style. Many clothing options are abundantly available in black, so it makes life a little easier for professional hair stylists!

Put on Your Black Uniform

Do you love all things beauty? Cosmetology school can help you prepare to become a licensed cosmetologist, which would give you the opportunity to become a beauty professional. Inspire Greatness Aveda Institutes has four locations conveniently located in Provo, Phoenix, Tucson, and Denver. Contact us to learn more about our programs and begin your journey today!

Read More