November 11, 2013
Have you heard the news? Last Earth Day, our Aveda family joined together to do a 24-hours global cut-a-thon in an effort to set a world record. AND WE DID IT!
“On April 22 (Earth Day) Aveda raised a cool US $220,000 for clean water causes during a 24-hour global hair-cutting marathon. By exceeding US $75,000* Aveda set a Guinness World Records® title for the most money raised for charity through haircuts in a 24-hour period.
Feverishly snipping, trimming, chopping and shaping to accommodate every head of hair seeking a dream cut, Aveda stylists from over 900 salons in 15 countries worldwide volunteered their time and expertise in exchange for a client’s donation. Participating countries included the U.S., Canada, Hong Kong, Taiwan, South Korea, Australia, Japan, Belgium, Germany, Italy, Russia, Spain, Switzerland, Turkey and UK.”
– See more at: http://livingaveda.com/avedas-global-24-hour-hair-cut-thon-sets-guinness-world-records-title/#sthash.iWHtULTr.dpuf